The Impact of Artificial Intelligence on the Development of E-commerce Companies

作者：Wang Wanying1,2

院校：1 University of the Visayas, Philippines 2 Universiti Sains Malaysia, Malaysia

摘要：In the continuously developing modern society, artificial intelligence has shown rapid growth, and its application has been widely adopted in various industries. Artificial intelligence has also had varying degrees of impact on the development of industries, especially the e-commerce industry. In the increasingly competitive society, it is important to understand the influencing factors within and outside the industry in order to better protect and enhance the competitiveness of companies. This article analyzes the impact of artificial intelligence on the development of e-commerce companies based on the current production and living conditions, with the aim of providing references for the development of e-commerce companies.

关键词

artificial intelligence; e-commerce companies; company development; impact analysis

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参考

[1] Yin Yanjie. Discussion on the Sustainable Development of the E-commerce Industry Ecosystem[J]. Investment and Entrepreneurship,2023, 34(22): 154-156.

[2] Chen Tuxia, Zhang Fan. The Influence of AI Recommendations on Consumers’ Online Purchase Intention: The Mediating Effect ofPerceived Quality[J]. Times Economy and Trade, 2023, 20(06): 42-47. DOI: 10.19463/j.cnki.sdjm.2023.06.017.

[3] Tan Xiaoyan. The Informationization Transformation and Industrial Opportunities of E-commerce Based on Artificial Intelligence: AReview of “5G+AI Intelligent Business: Business Transformation and Industrial Opportunities”[J]. China Science and Technology Paper,2023, 18(06): 711.

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[5] Wu Jifei, Yu Hongyan, Zhu Yimin, et al. The Influence of AI Recommendations on Consumers’ Adoption Intention[J]. ManagementScience, 2020, 33(05): 29-43.

[6] Zhang Xuan, Jiang Liangjun, Jiao Shiqi. The Impact of Artificial Intelligence on E-commerce Talents[J]. Modern Enterprise, 2020, (05):129-130.

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The Impact of Artificial Intelligence on the Development of E-commerce Companies

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