摘要：摘要：本文从网络服务企业的资源配置角度出发，探讨了网络服务商的竞争优势形成的流程。结果表明：（1）模块化和业务过程模块对公司的竞争力都有显著的正效应；（2）服务产品模块化可以对公司的竞争力造成正面的冲击，包括在不断尝试的基础上讲行法代的革新；（3）服务过程模块化可以在不断尝试的基础上，对企业讲行反复的尝试和迭代的革新，从而对公司的音争力造成正面的冲击。本论文的研究成果不但可以充实服务管理的模块性，而且可以为网络服务业的经营者制订出更好的战略选择，
Abstract: From the perspective of resource allocation of network service enterprises, this paper discussesthe process of forming competitive advantages of network service providers. The results show that:(1)modularity and business process modules have significant positive effects on the competitiveness of the company;(2)The modularization of service products can have a positive impact on the competitiveness of the company, including iterative innovation on the basis of continuous experimentation;(3)The modularity of the service process can be based on continuous attempts, repeated attempts and iterative innovations on the enterprise, thus causinga positive impact on the company's competitiveness. The research results of this paper can not only enrich the modularity of service management, but also formulate better strategic choices for operators of network service industries.