作者:张 志
院校:河南财政金融学院(河南 郑州 451464)
中国民族汽车制造业;国际化;可行性评估;国际化策略;技术创新;品牌建设;本土化战略;国际合作
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[3] Ji, G., & Hao, Y. (2018). Development and Challenges of China Automobile Industry: From the 1930s to the Present. Engineering, 4(5), 638-643.
[4] Gao, L., & Miao, L. (2020). Exploring the internationalisation paths of emerging market multinational enterprises: A comparative case study of BYD. Journal of International Business Studies, 51(3), 373-396.
[5] Wang, J., & Li, X. (2019). Going global: A case study of Geely’s acquisition of Volvo Cars. Asia Pacific Journal of Management, 36(4), 937-961.
[6] Peng, M. W. (2003). Institutional transitions and strategic choices. The academy of management review, 28(2), 275-296.
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