摘要：【摘 要】：艺术教育在美育中起着举足轻重的作用，它对培养大学生良好的精神品质起着举足轻重的作用。在职业学校进行艺术教学，既可以培养学生的情感，开阔他们的眼界，也可以让他们在亲身经历艺术的过程中，体会到艺术的无穷魅力。在传媒一体化的大环境下，高职院校的美育工作既有机会也有挑战，如何充分利用传媒的优势，提高教学质量，是当前高等职业教育急需解决的问题。在当前传媒融合的大背景下，相关部门应突破当前高职艺术教育发展的障碍，采取媒介融合的方式，加强高职美术教学的实效性。
Abstract:Art education plays an important role in the aesthetic education, which plays an important role in cultivating the good spiritual quality of college students. Art teaching in vocational schools can not only cultivate students' emotions and broaden their horizons, but also let them experience the infinite charm of art in the process of personally experiencing art. In the environment of media integration, the aesthetic education in higher vocational colleges has both opportunities and challenges. How to make full use of the advantages of media and improve the teaching quality is an urgent problem to be solved in thecurrent higher vocational education. Under the background of current media integration, relevant departments should break through the obstacles of the development of higher vocational art education, adopt the way of media integration, and strengthen theeffectiveness of higher vocational art teaching.